Stop guessing which rep brings in your Google reviews.

Your reps stop arguing. You see who drives the business. No spreadsheets, no templates and no asking the customer for the rep's name. Atribuya does it on its own.

No commitment. Google's official APIs, GDPR and a signed DPA.

Carlos Méndez

3 days ago

“We went to see the model home and the service was outstanding. Mateo walked us through everything, no rush. Highly recommended.”

Attributed toMateo Salgado
+1 review
100%
of the pilot's verified reviews, attributed to their rep. Most on their own; the rest, one click away.
0
arguments over who each review belonged to.
Day 1
up and running: you see which rep brings each review from the very first day.

Data from Atribuya's pilot deployment with a real estate developer: 4 sales reps, 1 Google Business Profile listing, first month. Industry, size and metrics are real; customer name kept confidential pending commercial release.

Got a sales team and Google reviews? This is for you.

  • Real estate developers with a model home
  • Vacation rentals
  • Clinics and medical practices
  • B2B services with field sales
  • Any business with a sales team

“Whose review
was this one?”

The customer writes “great visit, the rep was very helpful.” No names. The admin spends hours every week cross-referencing visit dates with Google reviews, by eye, trying to guess who served whom.

Bonuses miscalculated. Reps frustrated. Time wasted arguing over attribution. Reviews that get missed because nobody is tracking them. At the end of it all, the question no admin can answer by eye: whose review was this?

Three steps.
Zero friction for the customer.

Customers don't install anything, don't fill out forms and don't need to mention the rep's name. They just leave the Google review as they always do.

  1. Each rep gets a personal link

    Atribuya generates a personalized link per sales rep, and optionally per customer. The rep adds it to their email signature, business card or sends it via WhatsApp.

  2. The customer leaves the review

    The link takes the customer straight to the Google review form for your listing. One click. They don't have to search for anything or mention the rep's name.

  3. You instantly know who brought it in

    Atribuya cross-references the review with whoever shared the link, the time window and the customer's name, and assigns it on its own. If something doesn't fit, it sits in manual review with suggestions: one click and done. No more guessing by eye.

Carlos Méndez

3 days ago

“We went to see the model home and the service was outstanding. Mateo walked us through everything. Highly recommended.”

Attributed toMateo Salgado
+1 review
A review comes in with no rep name. Atribuya cross-references who shared the link and assigns it on its own.

Your whole team, in one panel.

Every rep, their reviews and their average rating in a single view. You see who drives the business without opening a spreadsheet, and the doubtful ones are resolved with one click.

See the product from the inside
The admin dashboard: per-rep metrics, in real time.

More than a ranking. A way to lead.

From reviews to revenue

More 5★ reviews lift your visibility on Google Maps and bring you more customers. You know who to reward so it repeats, and who to help before you lose sales.

Recognition, not rivalry

The ranking measures to recognize, not to pit people against each other. Each rep sees their progress toward a target, not a list of losers. You decide what goes public.

You have the final say

Most reviews are attributed on their own. The doubtful ones wait in a queue with suggestions until you approve them with one click. You automate without losing judgment.

Reputation with context

Not just how many reviews, but which experiences drive them. Instant alert when a 1 or 2 star review comes in, so you reply in time. All through Google's official APIs.

What's in the box.

  • Works with any Google Business Profile listing you already have.
  • Each customer only sees their own data: full isolation enforced by Postgres RLS.
  • Your reps find out on their own: automatic email the moment they earn a review.
  • See your team's ranking at a glance, without building any spreadsheet.
  • Take it all to Excel whenever you want: filtered by rep, listing and dates.
  • Counts both text reviews and star-only ratings. None slip through.
  • Warns you if a review disappears, whether the customer or Google removes it.
  • Instant alert when a 1 or 2 star review comes in, so you can reply in time.
  • Several offices or listings? Manage them all from the same account.

Can you see who drives your business? Check it with your team.

Request a demo

Explore Atribuya.

What people usually ask.

How does Atribuya know which sales rep earned each review?

When a sales rep meets a customer, they send them a personalized link by WhatsApp, email or SMS. That link takes the customer straight to "Write a review" on Google. When the review comes in, Atribuya automatically links it to the rep responsible for that customer.

In our pilot deployment, the system correctly attributes the majority of reviews automatically. The rest sit in a queue for your admin to verify with a single click.

Does this comply with Google's policies?

Yes. Atribuya uses Google's official APIs with the proper permissions. We never ask the customer to mention the sales rep in the review, we never filter opinions, we never offer incentives.

The customer writes whatever they want, wherever they want. We just make sure they reach the right place to leave their opinion.

Do my sales reps have to learn a complicated tool?

No. The rep interface is 4 screens: their customers, generate a link, share, view their ranking. Initial training takes 30 minutes and we deliver it as part of the setup.

How long until I see results?

Full setup is done in just a few business days. From day 1 you're already attributing new reviews. To get a clear picture of per-rep performance you need 4-6 weeks of data.

The gap between your top performer and the rest shows up much sooner than you'd expect.

How much does it cost?

The monthly subscription scales with the size of your sales team: €45/month for up to 5 sales reps (with 1 Google listing), €99/month for up to 15 reps (up to 3 listings) and €199/month for up to 30 reps (up to 10 listings). Every feature is included on every plan. Bigger team or more listings? We tailor a plan with you.

On top of that there's a one-time €129 turnkey setup that includes connecting your listings, onboarding your team, training your sales reps and support during the first weeks. No minimum contract. For an exact assessment of your case we book a 20-minute call.

Is there a minimum contract?

No. The subscription is monthly with no commitment. You can cancel anytime and we export all your data.

Is my data secure?

Yes. Data is stored on European servers, encrypted in transit and at rest. Each customer is isolated at the database level. We comply with GDPR and sign a DPA with each customer.

Why Atribuya instead of an established tool like Birdeye or Trustpilot?

The big tools manage reviews, but none of them attribute reviews to individual sales reps. That's the category Atribuya opens up.

Atribuya doesn't replace your review manager: it adds the layer none of the big tools have, knowing which person generated each experience. You can use it alongside whatever you already have.

If what you need is to know who on your team brings you the 5★ reviews and who doesn't, today the market gives you only two options: a manual spreadsheet, or Atribuya.

Do I have to migrate my spreadsheet or history?

No. You start fresh with new reviews from day 1. There's nothing to import and nothing you can lose along the way.

Does Atribuya reply to reviews for me?

Today Atribuya alerts you to every new review, including 1 and 2 star ones, so you reply in time on Google without missing any.

Replying directly from Atribuya, with the context of which rep generated the experience, is on the way.

How do we get started?

You book a 20-minute call. We look at your case, work out the exact fit for your company, and if we're on the same page we send you a proposal the same day. No commitment, no credit card.

Official Google APIs
We read reviews via the official Google Business Profile and Places APIs. No scraping.
GDPR compliant
Data on European servers, encrypted in transit and at rest.
Signed DPA
A data processing agreement with each customer, under Article 28 of GDPR.
Isolated per customer
Each organization is isolated at the database level (Postgres Row Level Security).

Want to see it with your data?

The demo lasts 20 minutes. We walk you through the live app and see if it fits your team.

Request demo